We continue our exploration of John Templeton’s twenty-one steps detailed in The Templeton Plan by reviewing Step 6: Finding the Positive with Every Negative. With the recession still holding strong, we will explore this step and provide some examples of why living a more optimistic life is beneficial.

John Templeton championed the idea of finding the positive in every negative, aligning well with his contrarian approach. In The Templeton Plan, he shares this quote from business executive Reginald B. Mansell:

“A pessimist is one who makes difficulties of his opportunities; an optimist is one who makes opportunities of his difficulties.”

Given that our deep recession has now lasted more than eighteen months, how are people finding the positive in the negative?

One public campaign is taking a light-hearted approach to finding the positive in the negative. The anonymously funded ad campaign “Recession 101” features billboards throughout the country that feature brief statements of optimism such as “Bill Gates started Microsoft in a recession” and “Self worth beats net worth.”